Our Story

Established in 1998 in Sydney, Australia, CARVE Eyewear was conceived, created, and brought to life
to fill a gap in a generally overpriced sunglasses market.  

Our founders were passionate surfers, skiers, and, overall, action sports/active lifestyle enthusiasts.

They realised that most of their friends, blue-collar and white-collar alike, and they all had a common complaint: sunglasses were too expensive, and the less expensive ones were poor quality!

Finding a solution became their crusade; thus, CARVE was born.  

 

VALUE IS IN OUR BLOOD

Now, two and a half decades and going strong, CARVE is worn by hundreds of thousands of outdoor enthusiasts with diverse interests who demand style, quality, and performance eyewear at an affordable price. This value proposition has expanded from sunglasses to CARVE's outstanding snow goggles range, beach apparel, and accessories. Value is in our blood and, therefore, built into everything we make. 

 

VALUE IS IN OUR BLOOD

Now, two and a half decades and going strong, CARVE is worn by hundreds of thousands of outdoor enthusiasts with diverse interests who demand style, quality, and performance eyewear at an affordable price. This value proposition has expanded from sunglasses to CARVE's outstanding snow goggles range, beach apparel, and accessories. Value is in our blood and, therefore, built into everything we make.  

 

OUR GREENER FOCUS

CARVE has always endeavoured to reduce its collective impact on the planet. We worked for over two years to eliminate excessive packaging and single-use plastic. All our glasses ship in a paper wrapper that does not scratch the lens and can be recycled. In 2023, we also launched our "Future Friendly" eyewear collection, a stunning range of sunglasses, the frames made 100% from recycled plastic bottles, bottles that would otherwise be destined for our oceans
and landfills. 

OUR AMBASSADORS

With passion and promise at the core of our brand, we take great pride in recruiting Carve surf and snow ambassadors. Our roster boasts some of Australia’s best up and coming surfers and boarders as well as some more influential and accomplished riders here
and internationally.